About
Testing shouldn't be a luxury.
The tools that decide what your visitors see split into two camps. Enterprise experimentation platforms that start with a sales call. And page builders that treat A/B testing as a checkbox — client-side snippets, flickering pages, "statistical significance" badges nobody can explain, and visitor caps that turn success into a bill.
The one tool that did testing properly for marketers — server-side, sticky, up to 26 variants — costs $197 a month and speaks fluent affiliate marketing. Great if that's you. Most businesses aren't.
So we built the tool we wanted
FunnelSplit is the whole loop in one place: build a page, test it honestly, capture the lead, follow up automatically. The statistics are real Bayesian inference — Monte-Carlo posteriors, probability-to-beat-control, expected loss — but you never see a formula. You see "B beats A with 97.8% certainty" and a winner that promoted itself overnight.
Principles
- Server-side truth. Variants are chosen before the page leaves the server. No snippet, no flicker, no bot-inflated numbers.
- No visitor-cap tax. Your success shouldn't trigger an overage invoice. Limits are transparent and hard — never surprise bills.
- Your email, your reputation. Automations send through your own SMTP or API provider. We never own your deliverability.
- First-party only. One first-party cookie, salted IP hashes, no cross-site anything. GDPR export and delete are one click.
- Boring reliability. Delayed automations survive restarts. Webhooks retry and dead-letter. Backups run nightly.
The product, in one sentence
Landing pages with versions and custom domains; A/B…Z tests with Bayesian auto-winners and bandit mode; forms with logic jumps, quiz scoring and partial capture; a contacts CRM with segments; and visual workflows that email through your own provider — from $0.